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Cold Calling is Dead. Said No Buyer Ever….

According to buyers, 70% of sellers connect with them and generate meetings using the phone. This is second only to email. Sellers who prospect agree the phone is essential, including cold calls. According to sellers, of the 15 most effective outreach methods we studied, using the phone represents three of the top five statistics, including…

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How to Avoid Negative SEO

What is Negative SEO? Negative SEO is a collection of actions meant to lower a website’s rankings in the search engine results pages, hereafter abbreviated as SERPs. Generally, negative SEO is considered to fall in the domain of “black hat” hacking, as its intent is most often malicious. This is not always the case, however;…

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